Talent Chanakya - Diversity Mapping, Talent & Market Intelligence

Talent Intelligence: The Need, ROI & Roles

Over 22% of firms agree that they made bad hires as they didn’t implement talent intelligence (Source: CareerBuilder). 

And only 21% of HR professionals accept that with talent data, their companies can make better recruitment decisions (Source: Gartner).

In this blog, we will be talking:  

1. What is talent intelligence all about?

2. The need for talent intelligence in recruitment

3. Role of talent intelligence in the company

4. Analysing talent intelligence ROI 

About Talent Intelligence:

Talent intelligence is the synergy between technology, internal stakeholders and external data. Prior to beginning the recruitment process, companies use several methods to analyse external data pertaining to salary, skills, hierarchy and locations of their competitors. When this is done right, companies can make better decisions. 

Talent intelligence solutions help your company to streamline business processes. It can be any function of recruitment like – screening, sourcing and assessment of talent pool in the market. This is all done through extensive research data that are analysed via analytics. 

Why do you need Talent Intelligence for your organisation?

Talent Intelligence is still new for companies across the globe. They are not still aware of the contributions of Talent Intelligence towards company goals and objectives. In this digitization and automation era, the need for talent intelligence is growing.

When a company has to stay ahead of their competitors, they need to be technologically adaptive. Innovation is the key to drive high-performance results for any organization. By evaluating best practices, you will find a huge scope of opportunity in aligning your business objectives with recruitment.

Role of Talent Intelligence

Helps in improving decision-making skills

With Talent Intelligence Data, it’s easy to analyse and compare employee engagement levels. You will get complete data about their strengths and weaknesses. Through this data, you can foresee whether your requirements are being fulfilled by the candidate and help in decision making.

Quality hire

Talent intelligence can get you data that truly matters to your business. You can assess the job requirements and analyze the skills of the candidate effectively through this process. It also assists in analyzing personality traits that are aligned with your company culture thus ensuring quality hiring.

Salary assessment

You need to be sure about your compensation packages being offered in the industry. In order to maintain your company costs and create an attractive offer to the candidate, analysing compensation would be a key role in lowering your operational costs.

Talent patterns

Through talent intelligence data, you can analyse your team’s efficiency. The process that can be followed here is on the basis of your employee’s experience, skills and abilities, you can position them as a coach to lead the respective department. This helps them to achieve their full potential and thus benefiting your company’s growth.


By analysing internal data with external talent intelligence sources, decisions are made based on data. This ensures HRs can outreach to all candidates by not limiting themselves. Talent intelligence plays a significant role in searching, recruiting and retaining diverse talent.


Talent intelligence makes it easier to outline your organization structure. With any prejudicial data, you can analyse and measure the efforts of an employee. Here psychological and predictive analysis takes a key part in order to optimize the recruitment process resulting in an efficient team structure.

Analysing ROI Metrics

With talent intelligence, you can easily measure your campaign success. It can be a feedback mechanism or through benchmarking reports. Below are some of the metrics that you can measure ROI:

Costing – invested vs saved

Influence on business – research data, quality hire and reduction in operational costs

Geographical analysis – determining costs based on the location for hiring 

Growth metrics – analysing overall functional outcomes

Performance – fulfilling the gap through analytics

In a nutshell:

Talent Intelligence is growing in popularity. With the amount of data that can help in productive decision-making, companies are shifting their paradigm. The influence of AI is changing the recruitment industry. When a firm can cut down operational costs, find better hires and fulfill gaps, it would be a win-win situation in implementing Talent Intelligence Solutions.